Planning strategy from the perspective of safeguarding intangible cultural heritage in the San Andres parish, Chimborazo province

Ginno Sidney Jarrín-Zambrano, Érika Lisbeth Pilco-Guilcapi, Gabriela Estefanía Román-Santamaría

Resumen


Intangible cultural heritage (ICH) is a relatively recent term coined to represent living cultural practices and expressions, which are recognized by communities as distinctive aspects of identity. The present study established a planning strategy from the perspective of safeguarding the intangible cultural heritage in the San Andres parish, Chimborazo province, through the identification and compilation of primary and secondary information on the current situation and the application of participatory methodologies for the formulation of programs and projects. In the territorial diagnosis, important aspects were identified about the areas: spatial physical, socio-cultural and productive economic. Through the SWOT analysis, critical nodes and key success factors were prioritized. Finally, the planning strategy is structured by 4 programs and 10 projects with an investment of $80,000 to be executed in the next 5 years. It is concluded that the ICH existing in the territory can become a fundamental pillar for the development of cultural tourism in the parish, ensuring a sense of identity and continuity, therefore the formulation, implementation and evaluation of actions for the protection and conservation of the heritage.


Palabras clave


Planning; safeguarding; intangible cultural heritage; cultural tourism.

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Referencias


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DOI: https://doi.org/10.23857/pc.v7i6.4188

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